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PT
A criação da Agenda Escolar 2025 para o Sistema Etapa foi uma experiência extremamente prazerosa e gratificante. Tive a liberdade total para desenvolver os elementos e criar o material como um todo, visando atender às necessidades do Ensino Fundamental e Médio.
O processo de criação se iniciou no Adobe Fresco, onde esbocei o material e defini a posição de cada elemento na capa. Após finalizar os rascunhos, as ilustrações foram vetorizadas no Illustrator, aplicando a estética de adesivo em cada elemento. Essa técnica possibilitou que cada ilustração fosse independente e redimensionável, permitindo sua utilização em diversos materiais de divulgação da agenda.
No interior da agenda o objetivo era criar um ambiente visual harmônico e convidativo. Utilizei o InDesign como minha ferramenta principal na diagramação e explorei diferentes combinações de cores, buscando um equilíbrio entre estética e funcionalidade.
EN
Creating the 2025 School Diary for Sistema Etapa was an incredibly enjoyable and rewarding experience. I had complete creative freedom to develop the elements and design the material as a whole, ensuring it met the needs of both primary and secondary schools.
The creation process began in Adobe Fresco, where I sketched out the material and determined the placement of each element on the cover. After finalizing the sketches, the illustrations were vectorized in Illustrator, adopting a sticker aesthetic for each element. This technique allowed each illustration to be independent and resizable, making them versatile for use in various materials promoting the school diary.
Inside the diary, my goal was to create a harmonious and inviting visual environment. I used InDesign as my primary layout tool, exploring different color combinations to strike a balance between aesthetics and functionality.
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